Albany Pro Musica is the Capital Region's preeminent choral ensemble and chorus-in-residence at Troy Savings Bank Music Hall with nearly fifty years of artistic excellence. Those who attend are devoted, giving APM a Net Promoter Score of 81. Yet the brand had not kept pace with the art. Partnering with Condorita Design of Austin, TX, CoCoWorks is setting a data-driven brand strategy to carry their choral music into the future.

When we began working with SUNY Cobleskill Ag & Tech, their leadership was struggling to lean into their positioning as New York State’s leading public college for agriculture and technology. What started as research on their name, grew to encompass a renewed logo, visual and verbal identity. Today, they advancing their positioning one of the leaders in ag & tech for North America.

Willow Bridge Property Company integrated five regions and over 5,500 employees, building on Lincoln Properties’ legacy. However, outdated values and leadership trainings hindered the development of critical communication skills. Learn how CoCoWorks is helping WB to build a culture of high engagement, clear communication and courageous feedback.

Maersk is a global shipping and logistics leader with 100k+ customers, and an equal number of employees in over 130 countries. Learn how CoCoWorks Director partnered with Korn Ferry to help increase engagement by over 43% and launched a cultural movement that defined new ways of working!

As part of “Reimagining Leadership” for Google Cloud, Colin Connor partnered with the creatives at Korn Ferry to develop the identity for a bespoke leadership development program and unforgettable onboarding experience for new leaders at the nation’s third largest cloud storage provider.

With the advent of Patrice Louvet’s stewardship of the Ralph Lauren brand, the company’s leaders knew they needed to create a more future-facing mindset to reinvigorate the power of their timeless brand. Colin Connor led Korn Ferry’s team to define experiences that would embed a culture reset.

The multi-national spirits business built on José Cuervo, was expanding its continental operations and management approach, merging separate teams from Canada, United States, and Mexico. Their new leadership principles and corporate values within their marketplaces desperately needed to be integrated and modeled by managers. See how a dynamic partnership helped redefine their path forward.

As the world’s largest and oldest lime and minerals supplier, Lhoist has no lack of presence in our everyday lives. Their products are in your home, whether you recognize the name or not. But brand recognition amongst top talent for their employer brand and world-class leadership development was the key issue they needed to solve.